Co-founded a D2C brand that sells high-quality organic olive oil — supporting small farmers and social projects in Greece. Since launching it as a side project with one of my best friends in 2020, we’ve sold over 40,000 liters and donated around €30,000. 

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Launched a viral card game to bring more joy into Christian faith — while encouraging a context-aware approach to scripture. Sold 10,000+ items in the first months while getting featured by some of the most relevant press and public figures ↗ in the niche. 

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From ’17 to ’23, I helped build a VC-backed EdTech startup focused on making schools more efficient. I played a key role in shaping the brand and product, pitching to top-tier investors like HV Capital and driving growth in all areas – while scaling from 1 to 170+ employees and reaching a valuation of over €100M. Ranked 9th in the GlassDollar Top 100 Fastest Growing German Startups 05/20 ↗, pitched at "Die Höhle der Löwen" ↗, got featured by Germanys most prominent media (e.g. WELT ↗ & FAZ ↗) and lectured as a guest speaker at WHU business school.

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I'm a design-driven innovator who loves to solve meaningful problems – while having fun. Here are some of my core beliefs and values:

I believe everyone has reasons for what they do – which is why I think we should be kind to each other and aim to understand rather than judge.

I’m also deeply moved by how everyone carries a package we often can’t see from the outside. I believe there’s beauty in sharing these vulnerabilities and struggles instead of keeping up a facade.

Again and again, I’m surprised by how the things that truly fulfill us are often different from what we expect to make us happy.

And while I love to create things that have an impact, I find joy in outdoor adventures and everyday moments that allow me to fully rest in the present – without the pressure to perform. I believe in work hard, play hard – and rest hard.

I believe that, in the end, what we all long for is to feel something deeply – to be touched in our hearts by the experiences we have, rather than letting life just rush by.

With my work, I want to contribute more and more to what I call life feeling warm – those moments when we feel alive, connected, and at peace. A kind of warmth that goes deeper than superficial happiness.

Around my work and some of these topics I started creating content on my Instagram ↗ – and I’m working on further formats to inspire people who resonate with these values.

If this speaks to you and you’d like to support what I do – or see a way I can support you – feel free to get in touch.

COO / Operations Lead (m/w/x):

• Looking for an experienced operator to help strategically grow a portfolio of brands and content projects to 7-8 figures annually.
• Ideally, you bring strong analytical and technical skills, plus experience in e-commerce or digital business building.
• I see this role as a long-term sparring partner and co-founder-type on eye level – someone who complements my strengths in product and brand, and enjoys building structure, scaling what works, and thinking in systems.
• It’s an exciting opportunity to join an entrepreneurial journey without starting from scratch or taking on full risk.
• The role is hybrid in Berlin and includes both salary and equity.

Personal Assistant (m/w/x): 

• Looking for a well-organized allrounder to support with day-to-day tasks across all areas – like customer support, back office, events, social media, and partner management.
• You should be reliable, communicative, and curious to learn how to build and run a business up close.
• The role is hands-on and varied – a great fit for someone who enjoys structure but also wants to be part of something creative and purpose-driven.
• It’s a hybrid role based in Berlin, starting part-time or freelance, with the potential to grow into a full-time position over time.

For applications and further details, hit me up with 3-5 bullet points what makes you interested and believe we're a fit. Looking forward to hearing from you!